The truth about master reseller and private label rights offers

You’ve seen the ads and websites, right? Make $10,000 a day from home. Never work again! Guaranteed Income for Life! Of course you believed every word of it right? If you did, you are not alone. Everyday countless internet marketing ‘newbies’ plop down good cash to purchase the Master Reseller Rights or Private Label Rights to some product. Unfortunately, most of that money was wasted, and very few people will actually recoup the money they spent. Simply put, Master Reseller Rights or Private Label Rights Offers provide you a product, such as a series of eBooks or a software product. More importantly they also give you the right to re-label and or resell those products to others, including the resell rights. You buy Product A with Master Reseller Rights. Your then resell (get it?) the same product to someone else, also giving them reseller rights. They in turn resell the product and on and on…. So are Reseller Offers fake or even bad? The answer is a resounding ‘it depends.’ The ‘depends’ in this case is how the Resell product is used by the buyer. A buyer who purchases Resell products for the right reason can actually make money. A buyer who purchases the product to get rich overnight will almost certainly not get rich overnight, or at any time. How do you make money with Master Reseller and Private Label products? It takes work and planning. There are a number of approaches to using Mast Reseller and Private Label Rights products. Those approaches may be limited by the license for the products you bought. Make sure you know what is allowed for each product. For instance, can you give the product away? Can you break it into parts for reuse? Can you resell the product with your name as the author? Are you getting an editable version of the text? Look for products that allow you full flexibility to not only resell but also reuse the products. Also, you may be limited by how others are using the product. Can the product easily be found at other sites? Is it being sold for a price you can bear to match? How long has the product been available? Once you’ve made a purchase, you now likely have a sizeable amount of content or a software product. On the internet today, content really is a commodity. To get high search engine rankings and traffic you have to have content that people want to view. Using this content is how you can turn your investment into a profit. Consider these ways to use the content you now have: •Use the content on your own existing or new site(s). There are Reseller products for almost every niche. Use the content to build out your website and offer visits a reason to come back. For best results, consider ‘editing’ the content to make it unique and relevant to your site. •Use the content to drive traffic to your new or existing site. Assuming your license permits it, use parts of the content as articles, forum or blog postings. Again, make sure you edit the content enough to make it your own. Search engines, and web users, know when they’re looking at duplicated content. •Actually resell the products. The key here is that you have to make an additional investment of time and or money to sell the product. This involves the same marketing strategies you’d use to sell anything on the internet (or anywhere). Create a site, likely using the sample site included with your purchase and then get traffic to it. Consider the standard SEO methods for getting traffic, but also consider paid advertising like pay-per-click. Remember, this is a ‘business’ you are trying to start. Few businesses start or run for free. •Finally, consider giving the content away. This may sound illogical, but if you have other products or services you are selling, ‘free’ content may be just the thing to get visitors to your new or existing sites. The bottom line is that Reseller and Private Label products are like anything else. If you expect them to work miracles you are going to be disappointed. But, if you consider them as part of a larger time and money investment, they can be valuable tools to your internet marketing experience. Aubrey Jones is President and founder of Riverbank Consulting, Inc. Through Webs 4 Small Business he is able to bring SEO and other internet services to Small Business owners. He has been in the technology and internet industry for over 10 years building and managing large commercial internet services.

Facts tell stories sell increasing your online sales

We all want a piece of the pie. Why not, it's large enough to spare a chunk to you right? There's nothing wrong with wanting more than just a piece, You're an entrepreneur, you want a LARGE piece. I want to show you how, by simply adding a few testimonials here and there , you can dramatically increase your chances of making more sales online and offline. We all want to believe that you have the best "gidget & widget" out there. We want to believe it because you said so. But, the harsh reality is, is that we simply can't just take your word for it. For instance, just for an example, let's use "Company Logo Design". Here is the difference between facts tell and stories sell. Ex #1 (Facts Only) ----------------------------------------------------------------------------------------- Company Logo Design - You will get - 5 concepts to choose from - Unlimited Revisions to 1 concept - CD Included (All images print ready) - Satisfaction Guaranteed! - All of this for $199.00 CLICK HERE ----------------------------------------------------------------------------------------- Sounds like a good service for the buck no? Not bad. Now let's see the power of adding a story to these facts. Ex #2 (Story + Facts) ----------------------------------------------------------------------------------------- "PERFECT, that's the only word I can use when describing this companies logo design service. They not only saved me a lot of time but they also spent most of their time finding out what I wanted. In the end, they provided EXACTLY the type of logo I was looking for, thank you so much!!!!" We are here to help you succeed and want to deliver something you're looking for, not only what our designers want to create. Get a logo you are looking for with these extra features attached: - 5 Concepts to choose from - Unlimited Revisions to 1 concept - CD Included - YOUR SATISFACTION GUARANTEED! Click Here to order now! ---------------------------------------------------------------------------------------------- Do you see the difference in the two???? In the example #1, I added all the features plus the price. In the 2nd example, I DIDN'T even add the price. Even without the price, example #2 will bring in more sales than the example #1 ever will. It's all about "Fear Of Loss". Fear of loss is a powerful tool to use. Don't tell people what they need. Have them fear the fact that if they don't have it, nothing will work out for them. A good industry to follow is in "Make-up" companies & Beauty Products. This industry has used "fear of loss" to it's fullest. They consistently insert into young female minds that, if they don't use their products, they will never be as beautiful as they hope to be. Like I mentioned before, we all want to believe that you have the best product out there, by simply inserting a testimonial, this will ultimately help your visitors to further believe that you do. When promoting online, here's another given you should always consider: People are simply sitting at a computer desk browsing through the internet. There's no personal touch to searching for services, in your visitors mind, it's only duty should be strictly informational. Testimonials and utilizing that fear of loss helps you to create a sub-conscious emotion that triggers an attachment to your companies services. If you've accomplished this correctly, your visitor could go looking at another company for the same services but, they will likely have problems concentrating on anything else. Around 8/10 people go with a company from a gut feeling, not facts. This is a very high number to loose by simply failing to appeal to feelings instead of just facts. I'll put it to you another way. When you look at a web design company. They may have the best price out there but, your main concern is to view their work. To see their portfolio in action. Adding testimonials to each web site in their portfolio would be a powerful venture for any web design company. Why do we always want to see their work? Fear of loss. What would you feel like if you saw a portfolio that was full of sensory rich web sites that not only looked great but also functioned perfectly? Would you feel excited to talk to these people at that affordable price? I know I would. On the other hand, yeah the price is right but the quality is poor. Most of us will simply move onto the next web design company. The more you can grab some ones attention and keep them interested online, the more they will learn to like you, trust you, and call you for your services, no matter the price. In Conclusion: Spice up your piece of the pie by spicing up some stories and grabbing peoples attention through fear of loss & success stories. Hope this article helps you out! Read more of Martins articles online here: smartads. info/newsletter